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鲁耀斌

教授(博导)

管理科学与信息管理系 副院长

研究方向: 社会化商务--社会化网络环境下商业模式创新、信任构建机制、价值共创模式、社区发现与社会化顾客需求挖掘。
电 话: +86-27-87556448
电子邮件: luyb@mail.hust.edu.cn

  鲁耀斌,华中科技大学管理学院副院长、教授、博士生导师、华中学者特聘教授。1987年获得西安交通大学学士学位,1990年获得西安交通大学硕士学位,1997年获华中理工大学(现华中科技大学)博士学位。2000年加拿大蒙特利尔大学访问教授,2003-2004年明尼苏达大学MISRC访问教授,2009年和2012年香港城市大学访问教授。2008年获批教育部新世纪人才。2014年入选爱思唯尔(Elsevier)发布的最具世界影响力的中国高被引学者名单。


  现担任全国工程管理专业学位研究生教育指导委员会委员、教育部高等学校管理科学与工程类学科教学指导委员会委员、中国管理科学与工程学会常务理事、国际信息系统协会中国分会CNAIS常务理事、中国优选法统筹法与经济数学研究会理事及计算机模拟分会副理事长、中国管理现代化研究会理事。担任湖北省人文社科重点实验室“现代信息管理研究中心”主任


  担任国际A类期刊《Information & Management》副主编。出版教材、专著与译著6部,其中专著为——《移动商务的应用模式与采纳研究》、《电子商务信任》。在JMIS、I&M、DSS、ISJ、IJEC、JIT等本领域国际主流期刊上发表SSCI论文约50篇,其中一篇论文2013年列入ESI高被引论文,进入全球被引前1%范围。主持国家自然科学基金重点项目——基于社会化商务的商业模式创新研究(批准号:71332001),完成国家自然科学基金面上项目3项、国家社科基金项目1项。2009年获湖北省科技进步二等奖1项,2013年获得武汉市自然科学优秀成果一等奖、湖北省优秀博士论文指导教师。


  2010年担任“第4届中国信息系统夏季论坛CSWIN2010”联合主席、2009年担任“管理科学与工程学会年会暨第七届中国管理科学与工程论坛”联合主席。


  教育背景


  1983-1987:西安交通大学数学系计算数学专业, 1987年获学士学位;


  1987-1990:西安交通大学数学系计算数学专业, 1990年获硕士学位;


  1990-1994:水利部长江水利委员会工作, 1993年获工程师职称;


  1994-1997:华中理工大学 (现华中科技大学) 管理学院管理科学与工程专业, 1997年获博士


  海外访问、进修


  2000.4- 6月:于蒙特利尔大学访问研究;


  2003.9-12月:于密西根州立大学进行访问研究;


  2004.1-9月:于明尼苏达大学进行访问研究;


  2009.1- 2月:于香港城市大学进行访问研究


  2012年:于香港城市大学进行访问研究


  讲授课程


  《项目管理》、《数据、模型与决策》、《运筹学一》、《运筹学二》。


  行业经验


  国家烟草物资总公司、中铁集团、华中电网公司、湖北电信集团公司、东风汽车集团、沈阳飞机制造集团、BESTER电信工程公司、河南联通公司、中外合资声扬电子(苏州)有限公司等的邀请进行咨询讲座。


  科研项目


  1. 入选2008年教育部新世纪优秀人才支持计划(编号:NCET-08-0233)


  2. 主持国家自然科学基金重点项目——基于社会化商务的商业模式创新研究(批准号:71332001),起止年月:2014.1-2018.12,正在进行。


  3. 教育部博士点基金--社会化商务环境中价值的共创、转移及评估研究(批准号:20120142110042),起止年月:2013.1-2014.12,正在进行。


  4. 主持国家自然科学基金NSFC/RGC项目——电子商务环境中社会资本对组织绩效的影响:纵向研究(批准号:71061160505),起止年月:2011.1-2013.12,已完成。


  5. 主持国家自然科学基金项目——消费者信任转移机理研究:从电子商务到移动商务(批准号:70971049),起止年月:2010.1-2012.12, 已完成。


  6. 国家自然科学基金重点项目——移动商务的基础理论与技术方法研究(批准号: 70731001,技术总负责人),起止年月:2008.1-2011.12, ,已完成。


  7. 主持国家社会科学基金项目——移动商务应用模式和发展对策研究(批准号:06BJY101),起止年月:2006.6-2008.6,已完成。


  8. 主持国家自然科学基金项目——基于Internet的招标投标新模式的研究(批准号:79970024),起止年月:2000.1-2002.12,已完成。


  科研获奖


  1.在线交易理论与应用研究(2009J-208-2-072-051-R02),湖北省科技进步二等奖(2009年,排名第二)


  2.用户从线下渠道到线上渠道使用转移意愿的影响因素研究(2013-LW-03-008),武汉市自然科学优秀成果一等奖(2013,排名第一)


  研究领域


  1. 项目管理——项目咨询与评估、项目选择分析、现代项目管理过程的模块(项目范围管理、项目进度、项目成本控制、项目人力资源与沟通、项目风险、项目采购)、规范化设计、管理流程优化研究;


  2. 信息管理——注重于现代IT对企业管理模式、流程、决策、战略的影响研究;


  3. 社会化商务--社会化网络环境下商业模式创新、信任构建机制、价值共创模式、社区发现与社会化顾客需求挖掘。


  主要学术任职


  1. 《Information & Management》副主编


  2.全国工程管理专业学位研究生教育指导委员会委员、教育部高等学校管理科学与工程类学科教学指导委员会委员


  3.中国管理科学与工程学会常务理事、国际信息系统协会中国分会CNAIS常务理事、中国优选法统筹法与经济数学研究会理事及计算机模拟分会副理事长、中国管理现代化研究会理事。


  4.湖北省人文社科重点实验室“现代信息管理研究中心”主任


  主要学术成果


1.Shuiqing Yang, Yaobin Lu*, Sumeet Gupta. Understanding Consumers’ Mobile Channel Continuance: Two Fitness Mechanisms. Behaviour & Information Technology. Available Online.


2. Tao Zhou, Yaobin Lu*,Bin Wang .Examining online consumers; initial trust building from an elaboration likelihood model perspective. Information Systems Frontiers. Available Online.


3.Yunfan Lu, Yaobin Lu*, Bin Wang,etc.. Acceptance of government-sponsored agricultural information systems in China: the role of government social power. Information Systems and e-Business Management,(2015) 13:329–354.


4. Aihui Chen,Yaobin Lu*,Patrick Y.K.,Chau, Sumeet Gupta .Classifying, Measuring and Predicting the Overall Active Behavior in Social Network Sites. Journal of Management Information Systems. WIN 2015, Vol.31, No. 3:213–253. .


5.Hong Zhang, Yaobin Lu*, Bin Wang, Sibin Wu. The Impacts of Technological Environments and Co-creation Experiences on Customer Participation. Information & Management, 52 (2015): 468–482.


6. Yuzhi Cao, Yaobin Lu*,Sumeet Gupta and Shuiqing Yang. The effects of differences between e-commerce and m-commerce on the consumers’ usage transfer from online to mobile channel. International Journal of Mobile communications.Vol. 13, No. 1 (2015) pp. 51 - 70. (SSCI, IF: 1.221)


7..Shuiqing Yang, Yaobin Lu*, Bin Wang, Ling Zhao. The benefits and dangers of flow experience in high school students’ Internet usage: The role of parental support. Computers in Human Behavior,41 (2014):504–513. (SSCI, IF: 2.273)


8. Hong Zhang, Yaobin Lu*, Sumeet Gupta,Ling Zhao. What motivates customers to participate in social commerce? The impact of technological environments and virtual customer experiences. Information & Management, 2014,51(8):1017-1030.


9. Hong Zhang, Yaobin Lu*,Ping Gao,Zhenxiang Chen. Social shopping communities as an emerging business model of youth entrepreneurship: exploring the effects of website characteristics. International Journal of. Technology Management. Vol. 66, No. 4 (2014):319 - 345


10. Hong Zhang ,Yaobin Lu*,Sumeet Gupta, Ling Zhao and Aihui Chen. Understanding the antecedents of customer loyalty in the Chinese mobile service industry: a Push–Pull–Mooring framework. International Journal of Mobile communications.2014,12(6):551 - 577 (SSCI, IF: 1.221)


11. Aihui Chen, Yaobin Lu*, Sumeet Gupta, Hong Zhang. Can Customer Satisfaction and Dissatisfaction Coexist? An Issue of Telecommunication Service in China. Journal of Information Technology, 2014(29): 237-252,(SSCI,IF: 3.789)


12. Zhao Pan, Yaobin Lu*, Sumeet Gupta. How heterogeneous community engage newcomers? The effect of community diversity on newcomers’ perception of inclusion:An empirical study in social media service. Computers in Human Behavior, 2014(39) :100–111 (SSCI, IF: 2.273)


13. Jiabao Lin,Bin Wang,Na Wang ,Yaobin Lu. Understanding the evolution of consumer trust in mobile commerce: a longitudinal study. Information Technology & Management (2014) 15:37–49. ( SSCI, IF: 0.897).


14. Chunjie Xiang, Yaobin Lu*, and Sumeet Gupta. Knowledge sharing in information system developmentteams: examining the impact of shared mental model from a social capital theory perspective, Behaviour & Information Technology,32(10): 1024-1040,2013 (SCI/SSCI, IF: 1.011)


15. Aihui Chen, Yaobin Lu*, Bin Wang, Ling Zhao, What drives content creation behavior in SNS? A commitment perspective. Journal of Business Research, 66 (12) : 2529-2535, 2013. (SSCI, IF: 1.872.)


16. Yang Shuiqing, Lu Yaobin*, and Gupta, S. An empirical investigation of Mobile Services’ Cross-Category Promotions, International Journal of Mobile communications, 11(6):580-596, 2013 (SSCI, IF: 1.221)


17. Yaobin Lu, Shuiqing Yang*, Patrick Y.K. Chau, Yuzhi Cao. Dynamics between the trust transfer process and intention to use mobile payment services: A cross-environment perspective. Information & Management, 48(8): 393-403, 2011. (SSCI, IF: 2.214)


18. Zhao Ling, Lu Yaobin*.Enhancing Perceived Interactivity through Network Externalities: An Empirical Study on Micro-Blogging Service Satisfaction and Continuance Intention. Decision Support Systems, vol.53 (4):825-834, 2012. (SCI/SSCI, IF:1.687)


19. Lu Yaobin, Yang shuiqing*, Patrick Y. K. Chau. Why Do Consumers Adopt Online Channel? An Empirical Investigation of Two Channel Extension Mechanisms, Decision Support Systems, 54(2): 858-869, 2013.(SCI/SSCI, IF: 1.687)


20. Ling Zhao, Yaobin Lu*, Bin Wang, Patrick Y. K. Chau. Cultivate the Sense of Belonging and Encourage User Involvement in Virtual Community: A Social Capital Perspective, International Journal of Information Management, 32(6):574-588, 2012.(SSCI, IF: 1.532)


21. Ling Zhao, Yaobin Lu*, Sumeet Gupta. Disclosure Intention of Location-Related Information in Location-Based Social NetworkServices, International Journal of Electronic Commerce, 16(4):53-89, 2012 (SCI/SSCI, IF: 1.550)


22. Yunfan Lu, Yaobin Lu*, Bin Wang, Effects of Dissatisfaction on Customer Repurchase Decisions in E-commerce&mdash:an Emotion-based Perspective, Journal of Electronic Commerce Research, 13(3), pp 224-234, 2012,(SSCI, IF: 0.725)


23. Yang shuiqing,Lu Yaobin*, , S. Gupta, Y. Cao. Does context matter? The impact of use context on Mobile Internet Adoption, International Journal of Human-Computer Interaction, 32(6):574-588, 2012 (SSCI, IF: 0.949)


24. Ling Zhao, Yaobin Lu*, Long Zhang*, Patrick Y.K. Chau. Assessing the effects of service quality and justice on customer satisfaction and the continuance intention of mobile value-added services: An empirical test of a multidimensional model. Decision Support Systems, 52: 645–656, 2012. (SCI/SSCI, IF:1.687)


25. Shuiqing Yang, Yaobin Lu*, Sumeet Gupta, Yuzhi Cao, Rui Zhang. Mobile payment services adoption across time: An empirical study of the effects of behavioral beliefs, social influences, and personal traits. Computers in Human Behavior, 28 (1): 129–142,2012. (SSCI, IF: 2.293)


26. Ling Zhao, Yaobin Lu*, Bin Wang, Wayne Huang.What makes them happy and curious online? An empirical study on high school students’ Internet use from a self-determination theory perspective. Computers & Education, 56 (2): 346–356, 2011. (SSCI, IF: 2.621)


27. Yaobin Lu, Yuzhi Cao*, Bin Wang, Shuiqing Yang. A study on factors that affect users’behavioral intention to transfer usage from the offline to the online channel. Computers in Human Behavior, 27(1): 355–364, 2011. (SSCI, IF: 2.293).


28. Yaobin Lu, Chunjie Xiang*, Bin Wang, Xiaopeng Wang. What affects information systems development team performance? An exploratory study from the perspective of combined socio-technical theory and coordination theory. Computers in Human Behavior, 27(2): 811–822,2011. (SSCI, IF: 2.293)


29. Tao Zhou, Yaobin Lu*. Examining mobile instant messaging user loyalty from the perspectives of network externalities and flow experience. Computers in Human Behavior, 27(2): 883–889, 2011. (SSCI, IF: 2.293)


30. Shuiqing Yang, Yaobin Lu*, Ling Zhao, Sumeet Gupta. Empirical investigation of customers’ channel extension behavior: Perceptions shift toward the online channel. Computers in Human Behavior, 27(5): 1688–1696, 2011. (SSCI, IF: 2.293)


31. Jiabao Lin, Yaobin Lu*, Bin Wang , Kwok Kee Wei. The role of inter-channel trust transfer in establishing mobile commerce trust. Electronic Commerce Research and Applications, 10(6): 615–625, 2011. (SSCI, IF: 1.472)


32. Tao Zhou, Yaobin Lu*. The Effects of Personality Traits on User Acceptance of Mobile Commerce. International Journal of Human-Computer Interaction. 27(6): 545–561, 2011. (SSCI, IF: 0.949)


33. Tao Zhou,Yaobin Lu*. Examining Postadoption Usage of Mobile Services from a Dual Perspective of Enablers and Inhibitors. International Journal of Human-Computer Interaction. 27(12): 1177–1191, 2011. (SSCI, IF: 0.949)


34. Jiabao Lin, Yaobin Lu*,Bin Wang and Sibin Wu. Initial trust and adoption of mobile brokerage service. International Journal of Mobile Communications, 9(2): 124-143, 2011. (SSCI, IF: 1.221)


35. Tao Zhou and Yaobin Lu*. The effect of interactivity on the flow experience of mobile commerce user. International Journal of Mobile Communications, 9(3): 225-242, 2011. (SSCI, IF: 1.221)


36. Zhao Ling, Lu Yaobin*, Huang Wayne, Wang Qiuhong. Internet inequality: The relationship between high school students' Internet use in different locations and their Internet self-efficacy. Computers & Education, 55(4): 1405-1423, 2010. (SSCI, IF: 2.621)


37. Lu Yaobin, Zhao Ling*, WangBin. From virtual community members to C2C e-commerce buyers: Trust in virtual communities and its effect on consumers' purchase intention. Electronic Commerce Research and Applications, 9(4): 346-360, 2010. (SSCI, IF: 1.472)


38. Lu Yaobin, Deng Zhaohua*, Wang Bin. Exploring factors affecting Chineseconsumers' usage of short message service for personal communication. Information Systems Journal, 20(2): 183-208, 2010. (SSCI, IF: 2.067)


39. Deng Zhaohua*, Lu Yaobin, Wei Kwok Kee, Zhang Jinlong. Understanding customer satisfaction and loyalty: An empirical study of mobile instant messages in China. International Journal of Information Management, 30(4): 289-300, 2010. (SSCI, IF: 1.532)


40. Zhou Tao, Lu Yaobin*, WangBin, WeiKwok-Kee.Explaining mobile community user participation from a social capital perspective. International Journal of Mobile Communications, 8(3): 278-296, 2010. (SSCI, IF: 1.221)


41. ZhouTao, Lu Yaobin*, WangBin. Integrating TTF and UTAUT to explain mobile banking user adoption. Computers in Human Behavior, 26(4): 760-767, 2010. (SSCI,IF:2.293)


42. DengZhaohua, Lu Yaobin*, Wang Bin, ZhangJinlong, WeiKwok Kee. An empirical analysis of factors influencing users' adoption and use of mobile services in China. International Journal of Mobile Communications, 8(5): 561-585, 2010. (SSCI, IF: 1.221)


43. Zhou Tao,Lu Yaobin*, Wang Bin. The Relative Importance of Website Design Quality and Service Quality in Determining Consumers' Online Repurchase Behavior. Information Systems Management, 26(4): 327-337, 2009. (SCI, IF: 0.578)


44. Lu Yaobin*, Zhang Long*, Wang Bin. A multidimensional and hierarchical model of mobile service quality.Electronic Commerce Research and Applications, 8(5): 228-240, 2009.(SSCI, IF: 1.472)


45. LuYaobin, ZhouTao*, Wang Bin. Exploring Chinese users' acceptance of instant messaging using the theory of planned behavior, the technology acceptance model, and the flow theory.Computers in Human Behavior, 25(1): 29-39, 2009.(SSCI, IF: 2.293)


46. Zhang Dongfeng*, Zhang Jinlong, LaiKin-Keung, LuYaobin. A novel approach to supplier selection based on vague sets group decision. Expert Systems with Applications, 36(5): 9557-9563, 2009.(SCI/SSCI, IF: 2.203)


  * 通讯作者


  专著和教材


  1. 鲁耀斌,周涛. 《电子商务信任》,武汉:华中科技大学出版社,2007.11.


  2. 鲁耀斌,邓朝华,陈致豫. 《移动商务的应用模式与采纳研究》,北京:科学出版社,2008.9.


  3. 鲁耀斌. 《项目管理-原理与方法》,大连:东北财经大学出版社,2009.1.


  4. 鲁耀斌. 《项目管理-过程、方法与实务》,大连:东北财经大学出版社,2008.6.


  5. 鲁耀斌,周水银,赵学锋. 《项目管理》,北京:科学出版社,2007.2.


  6. Jeffrey K.Pinto,《项目管理——获取竞争优势》,鲁耀斌等译,北京:机械工业出版社,2007.1,第一版.2010.6,第二版。


  7. 《信息系统研究的前沿与方向》(黄伟,王刊良主编)第14章:u-commerce与信息系统的主要驱动因素,鲁耀斌翻译与点评,北京:清华大学出版社,2009.12.

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