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English - Faculty & Research - Faculty - 字母师资 - D - Content

  • Du Lanying

    Professor\Doctoral Supervisor
  • Subordinate unit

    Department of Business Administration
  • Research Interests

    Non-profit organization management, strategic management, service marketing, quality management, etc.
  • Telephone

    E-mail

    lanyingdu@163.com

Education

Ph.D. (Majored in Management Science and Engineering), Wuhan University of Technology, 2003

M.E. (Majored in Management Science and Engineering), Wuhan University of Automobile Technology, 1988

B.E. (Majored in Machinery Manufacturing Technology and Equipment), Wuhan Engineering Institute, 1983

Overseas Visiting and Training

Business School of Indianapolis University, Visiting Scholar, 2018-Mar.

Business School of Indianapolis University, Visiting Scholar, 2017-Mar.

Industrial Experiences

Membership of the Expert Committee on Weapons and Equipment Quality Management System, Equipment Development Department of People’s Republic of China Central Military Commission (March 2019 to the present)

Consultant to the State Maritime Administration of the People's Republic of China (2002-2012)

Performance Expert of Hubei Provincial Department of Finance (2010-present)

Performance Expert of Science and Technology Department of Hubei Province (2010-present)

Consultant to the State-owned Assets Supervision and Administration Commission of Hubei Provincial People’s Government (2005-present)

Financial Expert of Wuhan Economic and Credit Commission (2010-present)

Financial Expert of Wuhan Science and Technology Bureau (2008-present)

Standing Director of China University Marketing Research Association (2004-present)

Executive Director of China Quality Association (1998-present)

Standing Director of Hubei Field Statistical Research Association (2004-present)

Executive Director of Hubei Marketing Association (2004-present)

Standing Director of Hubei Quality Association (2000-present)

Vice President of Huabo Foundation, Hubei Charity Federation (2003-present)

Consultant of Wuhan Municipal People's Government (2007-present)

Senior Consultant of Fangyuan Certification Group (2002-present)

Research Interests

Non-profit organization management, strategic management, service marketing, quality management, etc.

Research Projects

[1]Project of National Natural Science Foundation of China: Research on the Participation Value and Value Realization Path of Non-profit Organizations in China's Poverty Alleviation System

[2]Project of National Natural Science Foundation of China: Research on the mechanism and path of creating public welfare value in Micro-public welfare society

[3]Project of National Natural Science Foundation of China: Research on the relationship between the attractiveness of individual donations of non-profit organizations and individual donation behavior

[4]Project of National Natural Science Foundation of China: Research on the relationship between Non-profit organizations' public welfare positioning and private donation behavior

[5]Humanities and Social Sciences Research Project of the Ministry of Education: Research on the Development Strategy of Private Science and Technology-based Small and Medium-sized Enterprises

[6]Ministry of Education Humanities and Social Sciences Research Project (Special Task): The relationship between the level of industrialization and environmental quality in China

[7]Soft science projects of Hubei Science and Technology Support Plan: Research on the strategy of ecological coordinated development of cultural and creative industries in Hubei Province

[8]Hubei Science and Technology Project: Research on the Growth Model of Private Science and Technology SMEs in Hubei Province

[9]Hubei Science and Technology Research Project: Research on the Competitiveness of the Characteristic Industry Chain of Hubei Province

[10]Social Science Foundation Project of Hubei Province: Current Situation and Countermeasure Research of Rural Medical Security in Central China

[11]Key projects of the Eleventh Five-Year Plan of Education Science in Hubei Province: Research on the evaluation index system of public trust of Independent Colleges in Hubei Province

[12]Hubei Social Science Foundation Project: Research on the Evaluation Index System of Public Credit of Non-governmental Organizations in Hubei Province

[13]Social Science Research Tenth Five-Year Plan Project of Hubei Education Department: Current Situation and Countermeasure Research of Rural Medical Security in Central China

[14]Soft Science Program Project of Wuhan Science and Technology Bureau: Research on the Development Strategy of Wuhan High-tech Industry

[15]Project of Wuhan Economic Commission: Research on the development of optical communication, consumer electronics and energy optoelectronics industry chain in Wuhan

Representative Research Papers

SSCI/SCI/EI/ABI

[1]Ling Qian, Lanying Du. Research on the Influences of Micro-charity’s Social Capital on Charity Participation Behavior, 2017 Annual Conference of American Society for Public Administration, Atlanta, 2017.3.17-2017.3.21. (ABI/Inform)

[2]Lu Q, Du L, Lv S. Analysis on the Influence Mechanism of Micro Public Welfare Donation Advertising Information and the Public Welfare Behavior of Participants, Revista de la Facultad de Ingeniería U.C.V, 2017, 32(2): 579-587. (EI)

[3]Feng Y, Du L, Ling Q. How social media strategies of nonprofit organizations affect consumer donation intention and word-of-mouth[J]. Social Behavior & Personality An International Journal, 2017. (SSCI)

[4]Du L, Qian L. The government’s mobilization strategy following a disaster in the Chinese context: an evolutionary game theory analysis[J]. Natural Hazards, 2015, 80(3):1411-1424. (SCI)

[5]Liu Bangcheng, Zhang Xiaoyi, Du Lanying, Hu Qi. Validating the Construct of Public Service Motivation in For-profit Organizations: A preliminary study, Public Management Review, 2015, 17(2), pp 262-287. (SSCI)

[6]Du L, Zhao F, Zhang C. Impact of mobilization context on employees' donation intentions in China[J]. Social Behavior & Personality An International Journal, 2014, 42(1):115-124(10). (SSCI)

[7]Du L, Qian L, Feng Y. Influences of Altruistic Motivation, Shared Vision, and Perceived Accessibility on Microcharity Behavior[J]. Social Behavior & Personality An International Journal, 2014, 42(10):1639-1650(12). (SSCI)

[8]Du Lanying, Qian Ling, Zhang Chi. Empirical Study of Donors’  Intention to Generate Positive Word-of-Mouth: The influence of Donation Process Participation and Charitable Cause ,21th Annual International Conference on Management Science and Engineering, ICMSE 2014, 2014/8/17-2014/8/19, pp484-488, 2014/10/17. (EI)

[9]Shi Y D, Du L Y, He W, et al. An Information Integration Framework for Multi-Project Coordinated Management in AEC Industry[J]. Asian Journal of Information Technology, 2012(12). (SSCI)

[10]Lanying Du, Qiongying Lu, Ling Qian. Research of factors affecting individual donation intention based on ELM, 2012 IEEE5th International Conference on Management Engineering & Technology of Statistics, 2012/5/20-2012/5/25, pp 573-577, Qingdao, 2012/5/20. (EI)

[11]Hou J, Lv J, Du L. Competitive environment of exclusively nonprofit organization marketplaces: Based on the framework of five forces[C]// International Conference on Computer Science and Service System. IEEE, 2011:3104-3107. (ABI/Inform)

[12]Du L, Hou J, Huang Y. Mechanisms of power and action for cause‐related marketing[J]. Baltic Journal of Management, 2008, 16(3):92-104. (SSCI)

CSSCI Search Papers

[1]Du Lanying, Zeng Xiangsheng. Strategic thinking on the development of high-tech industry in Wuhan: based on the innovation and integration of industrial chain [J]. Contemporary Economy, 2018 (5).

[2]Du Lanying, Wang Shuo and Yu Yike. A preliminary study on the incentive effect of preferential tax policies on public welfare donations of private enterprises in China - Game analysis based on resource dependence theory and social exchange theory[J]. Tax Research, 2017 (6): 85-88.

[3]Du Lanying, Duan Tiange, Li Mingze. Review and Prospect of immoral pro-organizational behavior[J]. Human resources development in China, 2016 (7): 50-57.

[4]Zhao Fenfen, Du Lanying. Study on Influencing Factors of employee donation intention based on organizational mobilization situation[J]. Science and technology and management, 2016, 18 (2): 98-104.

[5]Du Lanying. Research on the operation mechanism of knowledge flow in enterprise innovation network from the perspective of system dynamics[J]. Research on technology, economy and management, 2015 (10): 23-28.

[6]Du Lanying, Qian Ling. Research on Business Model Innovation Based on Value Co-creation[J]. Scientific and Technological Progress and Countermeasures, 2014 (23): 14-16. (CSSCI)

[7]Du Lanying, Qian Ling, Liu Guiying. Survey on service quality and blood donation satisfaction of blood collection and supply institutions in Wuhan[J]. Chinese Journal of Blood Transfusion, 2014, 27 (7): 749-751.

[8]Leisure, Du Lanying. Accounting Information Disclosure and Individual Donation Attraction of Non-profit Organizations[J]. Monthly Journal of Finance and Accounting, 2014 (4): 114-116.

[9]Cai Jian, Du Lanying. Mechanism and Path of Collaborative Innovation Network Embedding Influencing Enterprise Innovation Performance: Mediating Effect Based on Knowledge Collaboration[J]. Industrial Technology Economy, 2013, v.32, No.241 (11): 3-13.

[10]Du Lanying, Chen Xin. Research on the mechanism and model of synergistic innovation of government-industry-university-research-taking small and medium-sized enterprises as an example[J]. Scientific and technological progress and countermeasures, 2012, 29 (22): 103-107.

[11]Du Lanying, Zhao Fenfen, Hou Jundong. Research on the influence of service quality and donation utility of non-profit organizations on individual donation intention from the perspective of perception[J]. Management Journal, 2012, 9 (1): 89.

[12]Du Lanying, Zhao Fenfen, Hou Jundong. Research on the influence of service quality and donation utility of non-profit organizations on individual donation intention from the perspective of perception[J]. Management Journal, 2012, 9 (1): 89.

[13]Du Lanying, Chen Xin. Experience and Enlightenment of Civil-Military Integration in Developed Countries[J]. Scientific and Technological Progress and Countermeasures, 2011, 28 (23): 126-130. (CSSCI)

[14]Hou Jundong, Du Lanying. Perceived Characteristics and Dimensional Structure Affecting Individual Donation Decision-making: Based on China's Empirical Experience[J]. Journal of Public Administration, 2011, 08 (2): 109-118.

[15]Hou Jundong, Du Lanying, Lu Jun. The influencing factors of market orientation in enterprises: Chinese experience[J]. Soft Science, 2011, 25 (7): 102-106.

Monographs/Textbooks

[1]Qian Ling, Du Lanying, Lu Qiongying. Research on the Creation Mechanism and Path of Social Public Welfare Value for Micro Public Welfare, Science Publishing House, 2018.

[2]Du Lanying, Lu Qiongying, Qian Ling. Research on the relationship between Non-profit organizations' public welfare positioning and private donation behavior, Science Publishing House, 2016.

[3]Du Lanying, Hou Jundong, Zhao Fenfen. Research on the Attraction of Individual Donations by Chinese Non-profit Organizations, Science Press, 2012.

[4]Du Lanying, Lu Qiongying. Service Marketing: Services Marketing, Huazhong University of Science and Technology Press, 2011.

[5]Du Lanying. Modern Management Theory, Method and Practice, Blue Sky Publishing House, 2002.

[6]Du Lanying. Applied Research of ISO9001 in Port and Shipping Administration of West Zhejiang, People's Transportation Press, 2002.

[7]Du Lanying. Establishment and operation of ship statutory inspection quality management system, People's Transportation Press, 2002.

Grants and Awards

[1]2017 Best Internet Start-up Teacher in Wuhan

[2]The Most Popular Entrepreneurship Mentor in Wuhan in 2017

[3]Third Prize of the 2nd Hubei Development Research Award

[4]The 7th Hubei Social Science Excellent Achievement Award Third Prize

[5]First China Quality Academic Forum Excellent Paper Award

[6]First Prize for Excellent Natural Science Papers in Hubei Province

Teaching (2014-2018)

Undergraduate:

Service Management, 96 Teaching Hours

Service Marketing and Management, 192 Teaching Hours

Management Skills, 48 Teaching Hours

Introduction to Discipline, 16 Teaching Hours

Graduate:

Communication and Negotiation, 120 Teaching Hours

Enterprise Strategic Management, 264 Teaching Hours

Business Negotiation, 16 Teaching Hours

Strategic Management, 64 Teaching Hours

Strategic Management and Decision Analysis, 32 Teaching Hours

Quality Management, 208 Teaching Hours